Jan 29, – Jan 31, 2027 | Messe Augsburg
Deine Augsburger Erlebnismesse
A\FAIR is your sales and marketing platform for leisure, tourism, camping, and outdoor living. Showcase your products and services to an engaged, high-spending audience, build valuable business relationships, and attract new customers.
A diverse supporting programme draws additional visitors and encourages them to spend more time at the exhibition, creating the ideal environment for successful sales conversations and lasting business opportunities.
One Ticket - Three Days - 7 Halls!
In addition to A\FAIR, four other events take place simultaneously at the exhibition grounds. This creates a diverse and wide-ranging visitor audience.
Visitors Across All Generations
Thanks to our family-friendly admission concept, entire families with people of all ages and interests visit the event every year.
High Purchasing Power
Our catchment area in Southern Germany attracts one of the most affluent audiences in the region.
A Successful Mix
An attractive and comprehensive supporting program offers visitors unique and innovative experiences. We combine valuable information with an engaging event atmosphere.
Attractive Exhibition Venue
Short walking distances, efficient infrastructure, and excellent transport connections ensure a smooth and worry-free exhibiting experience.
"I am very satisfied with the number of visitors."
100%"I am very satisfied with the quality of the visitors."
88%"I am very satisfied with the networking opportunities."
80%"I am very satisfied with the support provided before the trade fair."
100%"I would recommend exhibiting at A\FAIR."
87%
Source: A\FAIR Exhibitor Survey
Use our online registration to secure your stand at A\FAIR conveniently, quickly and paperlessly.
In addition to booking a bare stand space, a stand construction package, or a shared stand, you also have the opportunity to participate in other highlights of the fair. Here is an overview.
The ENTERTAINMENT A\REA is located directly in Hall 2 and serves as our stage for all kinds of performances and presentations. Whether it's an acrobatic dance, a magic act, or a fashion show – this is the place! Informative topics like “What does the fire department do?” also have a place here! As the stage name suggests: visitors will find everything that entertains here!
The HEALTH A\REA is located directly in Hall 1 within the intersana section and is our stage for exciting health-related topics. From prevention to treatment: everything here revolves around a healthy lifestyle!
The LIVE-COOKING A\REA is located in Hall 1 and provides space to prepare delicious dishes in front of visitors and offer tastings. As a chef, you have the opportunity to take part in the LIVE-COOKING A\REA and inspire visitors on the spot with your dishes, cooking school, or products!
The IMPULSE A\REA is located in Hall 2, where visitors can expect short presentations, practical workshops and interactive formats that encourage exchange. Through expert input and networking, trade fair visitors can take away valuable impulses and develop ideas for action in their professional and everyday lives. The IMPULSE A\REA is therefore a central platform for anyone looking to discover new perspectives.
Are you already registered for A\FAIR and would like to participate with your own contribution? Then get in touch with your topic idea.
In addition, our A\REAS also offer the opportunity to present your service or product with an advertising space. Secure the attention of your target group with a customised advertising medium.
If you are interested in participating, please contact us. We look forward to receiving your enquiry:
Think about tomorrow now: Discover innovative health trends and products at the life event intersana!
The industry meeting point for those interested in construction: discover dream properties at the Immobilientage.
To register, you can use the exhibitor service portal or contact one of our sales managers.
For a non-binding offer, get in touch directly with one of our sales managers, who will be happy to advise you.
Co-exhibitor registrations can be made via the exhibitor service portal as soon as it is online.
You can place all orders relating to the trade fair in the exhibitor service portal.
You can place all orders relating to the trade fair in the exhibitor service portal. This will be activated in the course of the summer. Until then, please contact your project team.
If there are any errors or questions about your log-in data, please contact us via e-mail.
There is no official registration deadline for the trade fair. The order deadlines for your service orders can be found in the exhibitor service portal.
BTG Messe-Spedition GmbH
T: +49 821 4986 198
F: +49 821 4986 153
Mail: augsburg-messe@btg.de
We have put together a selection of suitable accommodation for you here.
Take advantage of our range of free advertising materials to promote your presence in advance!
For information on rentable advertising space, adverts in the trade fair guide or free advertising material for marketing your trade fair participation, please send us an e-mail.